Spot Patch
Brand Launch
Identity
Packaging Design
- Korea
- Healthcare
Spot Patch
- Korea
- Healthcare
Strategy
Identity
Packaging Design
Objective
Spot Patch sought to attract a younger audience with minimalist yet sophisticated packaging for their acne treatment patches, aiming to create a fun and engaging presentation while maintaining a focus on effectiveness.
Strategy
We crafted a sleek identity with a product illustration in the logo’s “O” and clean packaging to emphasize functionality and modern appeal. The tagline, “Spot It, Patch It, Heal It,” and a product video targeted youthful engagement.
Result
Spot Patch quickly gained traction, becoming a viral hit on Amazon and securing the No. 1 Amazon Choice spot in its category. The minimalist design and strategic branding resonated with the target audience, establishing Spot Patch as the go-to solution for acne treatment.