Vedic Nuts
- India
- Lifestyle
- Identity
- Packaging
- Brand Launch
Objective
Vedic Nuts sought to position itself as a luxurious brand in the premium gifting market, specializing in high-quality nuts and dried fruits. The primary goal was to attract a younger, discerning audience by offering unique flavors paired with sophisticated, elegant packaging that set them apart from other brands in the space.
Strategy
We crafted a luxurious identity for Vedic Nuts, starting with a diamond-inspired logo that subtly incorporated the brand’s initials, symbolizing elegance and exclusivity. Sleek typography and a distinctive, edgy pattern gave the brand a modern, premium feel.
Result
Vedic Nuts quickly established itself as a key player in the luxury gifting market. The brand attracted recognition from major clients like Reliance and Vivo. The first Diwali campaign sold out completely, reflecting strong demand and market acceptance. Social media reach grew by 5% month on month.
Results
We, walk the pathway to interact with our clients, other businesses along the supply chain and customers for complete clarity on the positives and ambiguities of the brand has. We, walk the pathway to interact with our clients, other businesses along the supply chain and customers for complete clarity.
