Jupiter Electric Mobility
Brand Launch
Identity
Packaging Design
- India
- Automobile
- 2022
Jupiter Electric Mobility
- India
- Automobile
- 2022
Strategy
Identity
Packaging Design
Brief
The engaging identity resonated with both children and parents, resulting in strong brand recognition and trust. Heta Kids successfully positioned itself as a go-to choice for safe, natural skincare, fostering a loyal customer base..
The engaging identity resonated with both children and parents, resulting in strong brand recognition and trust. Heta Kids successfully positioned itself as a go-to choice for safe, natural skincare, fostering a loyal customer base.
Objective
Jupiter Electric Mobility (JEM), the EV arm of Jupiter Wagons Limited (JWL), sought to create a brand identity reflecting innovation, sustainability, and its connection to JW
Strategy
We created a modern brand identity for JEM, featuring a bold logo with an electric bolt in the “I” and a battery-inspired pattern. Launched at Auto Expo Delhi, it reflects innovation, strength, and JWL’s legacy.
Result
Vedic Nuts quickly established itself as a key player in the luxury gifting market. The brand attracted recognition from major clients like Reliance and Vivo. The first Diwali campaign sold out completely, reflecting strong demand and market acceptance. Social media reach grew by 5% month on month, solidifying Vedic Nuts’ position as a leading luxury brand in its category.