Zah Beauty
Brand Launch
Identity
Packaging Design
- India
- Beauty
- 2022
Zah Beauty
- India
- FMCG
- 2022
Brand Launch
Identity
Packaging Design
Brief
Zah Beauty sought to create a brand identity and website that reflected their commitment to cruelty-free beauty, self-love, and mental well-being, while promoting their premium spa and salon services.
Objective
Zah Beauty sought to create a brand identity and website that reflected their commitment to cruelty-free beauty, self-love, and mental well-being, while promoting their premium spa and salon services.
Strategy
We created a luxurious website for Zah Beauty, featuring artistic illustrations & photography to reflect their ethos. The design ensured user-friendly navigation conveyed indulgence self-love, establishing them as a leader in conscious beauty.
Result
Following the launch of the new branding and website, Zah Beauty experienced significant growth, expanding from its initial locations in Mumbai and Goa to new markets in Pune and Dubai. The enhanced online presence not only increased customer engagement but also helped position the brand as a leader in luxury, cruelty-free beauty services, driving both local and international recognition.